Most people now would of seen some form of augmented reality and its mind blowing, whip out your smartphone points it at a piece of paper and the picture comes to life. What’s new is when it comes to passports, Blippar an augmented reality smartphone app has developed a game that is made to entertain children when you point the app at a British passport, an odd idea but could it catch on? The airport is a boring place for anyone, with a company trying to invent a way of making it fun I don’t see why it wouldn’t take off, and everyone has to have their passports, it could become as popular as I spy it ticks all the boxes and has all the credentials!
When the child points the camera at the passport they will see the maroon cover turn into a 3D plane that takes off which they can then navigate and interact with. The idea the producers of Blippar have behind this app is that children often get hit by boredom and this app will hopefully ward that issue off.
As well as the plane taking off the app also teaches you common phrases used in Spanish, French, Italian and Croatian so wherever you are going chances are you can learn a little language before you set off for your holidays. Although chances are that this app will never really reach its full potential, it was released at the end of summer when everyone has come back from their holidays.
This wouldn’t be the first time Blippar have been successful if it hits the mainstream however, the app started in 2011 and recently just reached 3 million users and it can be downloaded on any iOS or Android device, will their idea for something fun take off or will it be a bit of a flop.