5 Things To Do When Your Designer Doesn't Understand What You Want

Your designer needs to know what you expect from their work, and if designer aren’t understanding what you want! The project might go a different direction than intended. It’s time to get down to work and figure out exactly what you need to do to get your message across to designer and get a design that meets your needs.

When you have met with your designer to go from basics because he needs a week or two to start designing a sample for you. The only information they have to work with what you told them in the meeting. Sometimes, that information might not have been enough. Sometimes, the wires get crossed and the design doesn’t turn out exactly how you were imagining.

To prevent that, here are a few ideas on what to try if there is just no breaking the communication barrier.

5 Things To Do When Your Designer Doesn't Understand What You Want

Be Patient with Designer

First mostly, try to stay calm, patient, and assertive throughout the experience, as heated tempers definitely do not increase understanding, and would probably end up making the situation worse. It is most likely that your designer is trying to comprehend what your goals and ideas for the project are, but a miscommunication or misunderstanding might be hindering them from doing so. By staying patient, this leaves opportunity for clearing up whatever the issues might be.

Be Specific with your Designer

When giving feedback to your designer, whether you love it or hate it, you have to be as specific as possible. These do/don’t do steps helps you more :

  • Use a specific and descriptive language. Do not use vague language. The designers are great talented , but they do not have an art of reading minds.
  • Rather than saying that it does not have any “wow factor.”
  • Try defining for yourself what a “wow factor” would be. Is it missing more color?
  • What exactly are you looking for?
  • Does it need more images?
  • If you can’t answer that for yourself, then how can your designer answer it?

Find & Share Example images with designers

In the previous point, Like we told using descriptive language, try to find an example image or what you’re referring to. If you are saying that the page lacks color, point to a specific section. There may be color all over the page, but if you’re looking for a colorful font, then that’s what your example image shows. Likewise, if you are saying that the page isn’t playful enough, you might point to the font. The blocky font might feel too professional. Use that as your example of a more playful page.

You can have more than one example of a point. You might point to both the color choices and the font when saying the page needs to feel more playful. The visual representation of what you have been explaining might be the last piece of the puzzle in getting your designer to understand, and could be the turning point of the entire project.

Search Other Websites

When you’re drawing a blank, find inspiration from other websites. Your website isn’t the only one on the internet there are a million billion websites. Find another company in your industry that you like (or hate) to be the example of what you’re looking for (or not looking for).

If you want a town and country feel for your Online Store website, you might look at other Online Store or even restaurant websites for a similar town and country feel.

You can go through our portfolio of websites for help finding inspiration too!

Some offices have a very professional look while others have a more playful look. Find the examples of both to represent what you DO and DO NOT want in your website. Send the links with descriptions at your designer’s email to help them understand what you are upto.

Ask Questions from Designer

Web design is a hard Job. If you have questions about the process or about your website, just ask us! We have been through this process hundreds of times, but sometimes we forget that this is your first time. If you need us to break it down a little further, or if you want us to explain the process again and again and again, feel free to ask friendly.


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